Say Goodbye to the Challenger and Charger in 2023
The first Dodge Charger was produced in 1966 and the first Dodge Challenger was produced in 1970. These iconic American muscle cars are a part of history. They’ve made their way into the hearts of Americans, giving next-level performance to the everyday driver. Throughout the years, Dodge has continued to build onto the Challenger and Charger with even more fierce road-ready variants. If you’ve always wanted a Dodge Charger or Challenger, contact us at Hebert’s Town and Country Chrysler Dodge Jeep Ram in Shreveport, LA and let our friendly staff assist you.
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Why is Dodge discontinuing such glorious machines?
Stellantis, a mega auto conglomerate that owns Chrysler, Dodge, Jeep, Ram and many more, was formed in 2021. When this merge took place Dodge was thought to be one of the brands on the chopping block. Jeep sells profitable SUVs and Ram sells profitable pickup trucks. But cranking out emissions and fine-courting V8-powered Chargers and Challengers was not a way forward for Dodge. Because of this merge, the fat set to be cut involves the Charger and the Challenger.
What’s next for Dodge Muscle?
As you may have heard, Dodge is creating an eMuscle car, as Dodge calls it, and the first concept is set to roll out early this year. In 2024 the new electric vehicle is set to hit the road. We know for sure that 2023 will be the conclusion of the Hellcat. This high-performance, gas-powered engine seems to have lost its place with Dodge muscle because of the switch to eMuscle. Dodge will continue to produce muscle cars, it just won’t be Charger and Challenger muscle that we’ve known for years.
When you’re ready to purchase your Dodge Charger or Dodge Challenger, we make it easy with our Online Shopping Program. It saves time and you can actually explore payment options and financing from home with this helpful tool. If you’d prefer, stop by and visit with your friends at Hebert’s Town and Country Chrysler Dodge Jeep Ram in Shreveport, Louisiana. Hope to see you soon!
2 comment(s) so far on Say Goodbye to the Challenger and Charger in 2023
Will the ’22 MY be the end of the Hellcat Red-eye Challenger or will Dodge be offering a eMuscle Hybrid variant, and will Dodge offer a limited version to use up the inventory of body panels and underpinnings. Historically as with the Ram 1500, FCA offered a limited version much like Jeep is doing for the ’22 MY to use up the body panels and underpinnings of the ’21 Grand Cherokee parts bins, while offering a completely new ’22 Grand Cherokee & Grand Cherokee L to go along with the ’22 Wagoneer & Grand Wagoneer. FCA’s painting on the wall reads, Dodge will be the home of FCA EV line up, while it’s more and more clear that the Jeep & Ram franchises can and will be here for decades to come, while Dodge will be the ever changing EV proving ground. Eventually, FCA will offer 3 brands, Ram, Jeep & Alfa Romeo, but as we all know, Jeep doesn’t occupy a specific economic class or social class. Grand Cherokees can be found parked in the same driveway as MB, BMW, Audi, Volvo, Acura, Infiniti, Genesis, Tesla, Cadillac & Lincoln households. The Grand Wagoneer’s likely aiming for their share of Escalade ESV drivers & with the Wagoneer Series II & III getting to share Lincoln Navigator’s customer base. Looks like Jeep is here to stay a med with the Grand Cherokee L, the 3 row by soccer mom can take the dirt road to soccer practice rather than the paved road that the 3 row Buick Enclave prefers as do the rest of the 3 row non-Jeep products.
Good points! Right now, our answer is we’re not sure. We hope the Challenger and Charger will live on as EVs because they are historic nameplates for the Dodge brand, and for American muscle cars in general. The only thing we know for sure is that the Challenger and Charger, as we know them, won’t be around for much longer because eMuscle is the future of the Dodge brand. We’ve heard the eMuscle concept will debut this year before August, so we’ll have to wait and see!